Courses
Courses for Kids
Free study material
Offline Centres
More
Store Icon
Store

Exceptions to the Law of Demand in Economics: Explained for Students

Reviewed by:
ffImage
hightlight icon
highlight icon
highlight icon
share icon
copy icon
SearchIcon
widget title icon
Latest Updates

List and Examples of Major Exceptions to the Law of Demand

The Law of Demand is a fundamental economic principle that describes how, all other factors remaining constant, the quantity demanded of a good or service typically increases as its price decreases, and vice versa. This inverse relationship shapes most consumer behavior in markets, forming a downward-sloping demand curve. However, this law does not apply to all circumstances or all goods.


Key Exceptions to the Law of Demand

There are special cases, known as exceptions to the law of demand, where a rise in price does not result in a decrease in demand. Understanding these exceptions is essential for developing a complete view of how real-world markets operate. Recognizing these exceptions also helps in solving problems and answering questions in commerce and economics exams.


  • Giffen Goods: These are inferior goods that make up a major part of the consumer's budget, often seen in staple foods like bread, rice, or potatoes consumed by low-income households. If the price of a Giffen good rises, such households may purchase more of it and less of other expensive foods. The strong income effect outweighs the substitution effect, leading the demand to increase even as the price rises. This exception is rare but notable.
  • Veblen Goods: These are luxury items where a higher price itself increases the desirability of the good. As a result, demand rises as the price goes up. High-end watches, luxury jewelry, and designer clothing often serve as status symbols, and their demand is fueled by their exclusivity and the social status they confer.
  • Necessities: For basic goods that people cannot do without (like salt, certain medicines, or essential groceries), demand does not fall even if the price rises. The demand remains relatively constant because these are indispensable to daily life and usually account for only a small part of the consumer's overall expenditure.
  • Expectations of Future Price Changes: When consumers expect prices to rise further in the future, they might increase their current purchases despite higher current prices. For example, if onion or gold prices are anticipated to increase rapidly, more people may buy them now, defying the law of demand's typical behavior.
  • Consumer Ignorance/Irrationality: Sometimes, consumers perceive higher-priced goods to be of better quality or are unaware of recent price changes, resulting in persistent or even increased purchasing despite a price hike.

Understanding the Law with Simple Examples

To illustrate, consider the case of staple grains for a low-income family. If the price of rice increases, and the family cannot afford other food items, they may end up buying more rice as a basic meal source. This is a classic example of a Giffen good. On the other hand, a luxury brand increases the price of its designer bag, and demand among wealthy consumers rises as the exclusivity of the item becomes even more appealing. This demonstrates a Veblen good. For a necessary item like salt, even if the price rises moderately, households typically buy the same amount.


Type of Exception Definition Example
Giffen Goods Inferior goods where demand rises as price rises, due to the strong income effect overwhelming the substitution effect. Staple foods like bread, rice in low-income regions.
Veblen Goods Luxury goods where higher price increases desirability, raising demand due to prestige status. Luxury jewelry, designer clothes, high-end gadgets.
Necessities Goods people must buy regardless of price, showing inelastic demand. Salt, basic medicines.
Future Price Expectations Purchasing increases at high prices if a further price rise is expected. Onions in shortage seasons, gold during market uncertainty.
Consumer Ignorance Consumers purchase more or maintain demand thinking higher-priced goods indicate higher quality. Branded medicines, some electronics.

Step-by-Step Approach to Identify Exceptions

1. Identify the nature of the good (basic, luxury, inferior).
2. Observe consumer behavior when the price increases: does demand fall, stay the same, or rise?
3. Assess if the product is a large part of the buyer's budget or a status symbol.
4. Determine if consumers are buying due to necessity or expectation of price changes.


Scenario Observed Demand Behavior Possible Exception
Low-income family buys more rice as its price increases Demand rises Giffen Good
High-priced watch attracts more buyers at a higher price Demand rises Veblen Good
Cost of insulin increases but patients continue buying Demand stays constant Necessity
Consumers buy more commodities fearing future price hike Demand rises Future Price Expectations

Key Principles and Application

The Law of Demand formula: Qd = f(P), where Qd is quantity demanded and P is price, generally depicts a downward relationship. In the case of Giffen and Veblen goods, the demand curve may slope upward for some range, showing a direct relationship between price and demand. For necessities, the curve is highly inelastic, almost vertical.


Application: Practice Example

Suppose the price of a luxury phone model rises sharply, but sales do not fall and may even rise. This violates the standard law of demand and indicates the item could be a Veblen good. Meanwhile, a price increase in salt does not reduce its demand due to its essential nature.


Further Learning and Practice

To deepen your understanding, explore more examples and practice sets related to economics, demand curves, and exceptions to the law of demand. Engage with concept videos, solved questions, and personalized resources available on the platform.


Remember, while the Law of Demand explains most market situations, these exceptions highlight the importance of social, psychological, and economic factors affecting real consumer behavior. Mastery of exceptions prepares you for challenging questions and builds a solid foundation in commerce concepts.

FAQs on Exceptions to the Law of Demand in Economics: Explained for Students

1. Under which circumstances does the law of demand not apply?

The law of demand does not apply when consumers, instead of buying less as prices rise, actually purchase more. This can happen due to factors like

  • Giffen goods
  • Veblen goods
  • consumer expectations
  • basic necessity items
where typical demand behavior changes.

2. What are examples of exceptional demand?

Examples of exceptional demand include luxury brands and Giffen goods. For instance, some people buy more of a luxury car or designer handbag as the price increases because the high price signals status, defying the usual law of demand pattern.

3. What are the exceptions to the law of demand ignorance?

An exception to the law of demand ignorance is when buyers are unaware of a price change. If people do not know a product’s price has increased or decreased, their purchase decisions will not follow the law of demand until they get this information.

4. Are there exceptions to the law of supply?

Yes, there are exceptions to the law of supply. Daily supply may not rise with higher prices due to factors like

  • unique antiques
  • land
  • artwork
where supply is fixed, causing the typical supply and demand relationship to not hold.

5. How do Giffen goods break the law of demand?

A Giffen good is a basic good where demand actually increases as price rises, which is an exception to the law of demand. People buy more because they can’t afford better substitutes and must buy the cheaper staple even if it gets costlier.

6. What are Veblen goods and how are they exceptions?

A Veblen good is an item where demand rises as the price goes up, because it signals wealth or status. Examples include designer watches or cars. This reverses the law of demand as buyers want expensive goods to show social prestige.

7. Can necessities be exceptions to the law of demand?

Yes, necessities like medicine or staple foods can be exceptions. Even if the price increases, people must continue buying nearly the same amount, because they cannot do without these goods, creating less sensitivity to price changes than the law of demand suggests.

8. Do expectations about future prices affect the law of demand?

Yes, if buyers expect prices to rise soon, they may buy more now, even if the current price is high. This behavior is an exception to the law of demand because demand increases with price due to future cost expectations.

9. How do conspicuous consumption habits create exceptions?

With conspicuous consumption, people buy more costly goods to display wealth or status. Here, rising prices can boost popularity and demand, such as with luxury handbags, making these goods an exception to the usual law of demand behavior.

10. Are basic goods always affected by the law of demand?

Not always. For some basic goods, like bread in very poor communities, people may purchase more even as price increases, because they can no longer afford other foods. This is known as the Giffen good exception to the law of demand.

11. What mathematical representation explains the law of demand, and do exceptions alter it?

The law of demand is shown by a downward-sloping curve: $$ Q_d = f(P) $$ where $Q_d$ is quantity demanded and $P$ is price. For exceptions like Giffen or Veblen goods, this curve may have an upward slope, showing a unique demand relationship.

12. Does the law of demand ignore consumer habits?

Yes, the law of demand usually assumes rational choices, but in reality, consumer habits like addiction or tradition can make people buy the same amount regardless of price. This is an important exception to standard demand theory.