

What is Self Employment and Talent Utilisation (SETU) Scheme?
The SETU full form is Self Employment and Talent Utilization. This scheme was started as a mechanism to support startup business concerns and self-employment ventures in the arena of technology. It ensures the availability of adequate technology solutions for individuals. It encourages the proper use of one’s talent for achieving the goals of productivity and efficiency.
Aimed at increasing self-employment and talent utilization, the Indian Government defined the SETU meaning as a techno-financial, incubation as well as a facilitation program. An amount of INR 1000 crore has been set up in the Niti Aayog for SETU for skill enhancement through incubation centers. The ultimate aim of the scheme is employment generation.
Benefits of the SETU Scheme
SETU meaning, as understood from SETU full form, is encouraging self-employment and talent utilization. Therefore, startups applying for SETU Yojana can expect to reap of a host of benefits such as:
Work from Home: Self-employment means increased working from home. This has proven to be beneficial for time management and maintaining a work-personal life balance. Working as well as taking care of children at the same time is possible in a better way in this case.
Own Boss: Unemployment increases from the will against working under a superior. This leads to self-employment measures.
Reduced Expenditure: One of the major expenditures in business comes in the form of salaries to be paid. In self-employment, the requirement for paying salaries is easily eradicated. Besides, it saves expenses incurred while travelling to and from work.
More Employment Opportunities: Lack of funds for starting new businesses often leads to unemployment on a major scale. The SETU Yojana provides funds for the starting of new businesses. This way it is reducing unemployment as well as poverty.
Balance in Work-life: Self-employment allows more flexibility in managing one’s routine along with work performance. It certainly creates a balance between work life and personal life.
Desired Place and Time for Work: One of the most important benefits of self-employment is the flexibility of workplace and time. One can easily choose the preferred place and time for working.
No Uniform: Uniforms have their own disadvantages. Employees often find uniforms demotivating in their already regular environment of work. Self-employment, precisely, work-from-home eradicates the need for wearing uniforms.
Disadvantages of the SETU Scheme
Self-employment although the keyword to achieving self-reliance may not be the best option for everyone. Plus, the scheme itself has a few cons. These can be summarized as below.
High Risk: Self-employment brings in the burden of responsibility for constantly ensuring one’s availability of work. Chances might lead to a lack of work and thus a lack of income. Under the SETU scheme, a loan is available at a cheaper rate, which, however, would increase to a huge burden with the recession coming as a hindrance.
Fewer Benefits for Employees: Self-employment is certainly not an option for people desiring direct monetary and non-monetary benefits. Employee benefits are at the least under this scheme.
Scratch Base for a Start: Self-employment requires huge determination and persistence as it requires immense effort in creating a base of clients for the business. Thus, opting for self-employment requires a start from the grassroots levels, which might become tiring at times.
Lack of Finance in Rural Areas: The unemployment range in the rural areas of India is significantly high. SETU Yojana, though beneficial with the funds involved, has a major con of being confined in the urban areas. The scheme is yet to reach the rural areas properly, thus keeping a major percentage of the unemployed intact.
Non-stop Running Costs: Running costs of the business have got no relation to the profits and losses. Whatever be the output, one can never deny paying the costs of running the business. In a self-employed business, initially, this is a major problem. Running costs such as rent, internet costs, insurance, and other necessary expenditure can never be stopped during the running of a business. This further increases the Government’s NPA.
Therefore, this is what the Self Employment and Talent Utilization (SETU) Scheme is all about along with its various advantages and disadvantages. SETU Yojana encourages self-employment by providing funds for new ventures. Self-employment, though advantageous, comes with a whole lot of risks.
FAQs on SETU Scheme: Objectives and Benefits
1. What is the SETU Scheme introduced by the Government of India?
The SETU Scheme, where SETU stands for Self-Employment and Talent Utilization, is a government initiative managed by NITI Aayog. Its primary purpose is to boost the startup ecosystem by supporting and encouraging young entrepreneurs. It acts as a techno-financial incubation and facilitation program to help establish self-employment ventures, particularly those that are technology-driven.
2. What are the main objectives of the SETU Scheme for the year 2025-26?
The main objectives of the SETU scheme are to create a supportive environment for startups and cultivate a culture of innovation. Key objectives include:
Providing initial funding and financial support to new ventures.
Establishing incubation centres to mentor and guide budding entrepreneurs.
Offering support for scaling up operations through access to technology and expert networks.
Promoting self-employment as a viable and respected career path among the youth.
3. Who is the primary target audience and what is the eligibility for the SETU Scheme?
The primary beneficiaries of the SETU Scheme are young and aspiring entrepreneurs, especially students and individuals in the early stages of launching a startup. While specific criteria may vary by program, the general eligibility is aimed at Indian citizens who have an innovative, technology-based business idea and are looking for incubation, mentorship, and initial financial support to turn their concept into a reality.
4. What are the key benefits for an entrepreneur under the SETU Scheme?
Entrepreneurs who participate in the SETU Scheme gain several significant benefits that go beyond just funding. These benefits include access to a structured support ecosystem, mentorship from experienced industry professionals, guidance on business planning and scaling, and networking opportunities with investors and other startups. This holistic support greatly increases the chances of a new venture's survival and success.
5. How is the SETU Scheme different from the Startup India Scheme?
While both schemes aim to boost entrepreneurship, they have different focuses. The Startup India Scheme is a broad action plan that includes tax exemptions, intellectual property rights benefits, and a large Fund of Funds. In contrast, the SETU Scheme is more focused on the grassroots level, acting as an incubation and facilitation mechanism to nurture ideas and talent from the ground up, particularly through mentorship and techno-financial support under NITI Aayog.
6. Is the SETU (Self-Employment and Talent Utilization) Scheme related to the Setu Bharatam Project?
No, these are two completely different government initiatives. The SETU Scheme is focused on promoting entrepreneurship and startups. The Setu Bharatam Project, on the other hand, is an infrastructure project launched by the Ministry of Road Transport and Highways to make all National Highways free of railway crossings by constructing over-bridges and under-bridges.
7. Why was NITI Aayog chosen to lead the SETU Scheme?
NITI Aayog, as the premier policy think tank of the Government of India, is responsible for catalysing economic development and fostering cooperative federalism. Its mandate includes promoting innovation and entrepreneurship. By placing the SETU Scheme under NITI Aayog, the government ensures a strategic, policy-driven approach to building a long-term, sustainable startup ecosystem rather than just providing temporary financial aid.











