Question

Explain the importance of advertisement in the goods market.

Answer 1

Hint: Advertising is a means of communicating with a product or service's users. Advertisements are messages that are paid for by those who send them and are intended to inform people who receive them or influence them. In today's age of competition, advertising plays a very significant role. In today's day-to-day life, advertising is one thing that has become a necessity for everyone, be it the manufacturer, the dealers, or the customer.

Complete answer:
Basically, advertising is a way of communicating. The advertising method is used by any business or company to communicate with the public about its brand, product, or service. For the launch (introduction) of a brand new product, service, or idea on the market, advertising is crucial. It functions as an open invitation that maximizes the chances of attendance at the event. Advertising is a primary source of revenue for mass media publishers, such as newspapers, TV channels, magazines, websites, etc. Advertising creates brand awareness and helps to increase the demand for a product or service. The increased demands result in increased sales and thus, with the help of advertising, a company's profit goals are achieved. Publicity is not just about promotion. It also educates individuals and makes society aware of various problems. Several social issues such as female foeticide, child labor, child abuse, etc., are also raised thoroughly reasonable ads.

Note: In campaigns to achieve societal goals as smoking cessation, family planning, physical fitness, and the elimination of drug abuse, advertising has become an important factor. Advertising performs an informative and educational task that makes the functioning of modern Indian society extremely important.