Question

You plan to sell your old scooter. Draft a suitable advertisement in not more than 50 words for a local daily giving all necessary details.

Answer 1

Hint: Format for sale/purchase advertisement:
1. Start with For Purchase/Sale at the top of the advertisement.
2. What are you going to sell/what are you looking for?
3. Brief description.
4. Contact name, phone number/address.
5. Financial costs - for how much you want to sell/purchase.

Complete answer:
There are two kinds of advertisements:
1. Classified advertisements - They are brief and to the point. They are economical and written in short phrases or words.
2. Commercial advertisements - They are used by leading organizations or manufacturers for publicity or to promote their products in the market.

“You plan to sell your old scooter” is a classified advertisement as you are not a producer or manufacturer and you want to sell your own scooter which has already been used by you.

                                                                                        FOR SALE
Available for sale is a white coloured, 2011 model ABC scooter. In excellent condition, with a mileage of 60 km/l. It has covered about 7000 kilometres. The seat covers, tires will be fixed before selling. Price is negotiable. Kindly contact the following phone numbers.
Mobile number - 98456***** (Arun)
Mobile number - 79457***** (Mohit)

Note: Advertisements are publicity ads that are used to promote or use services by broad masses. Generally, these are word-based advertising that charges the number of words used for newspaper agencies. There are therefore no rooms here for complicated English phrases and the primary objective is to get things noticed with the least possible words. In classified adverts, there is a word restriction of 50 words. We must thus utilise short and narrow phrases.