Question

What kind of retailer is a big bazaar – a famous superstore in India?
A. Itinerant retailer
B. Fixed Shop retailer
C. Either A or B
D. Neither A nor B

Answer 1

Hint:
Big Bazaar is a supermarket which runs its business at a specific spot where consumers can enter and make orders according to their necessity.

Complete answer:
Distributors buy products from suppliers and sell them out to clients. Retailers are of many types and can be categorized in a variety of groups. However, they will usually be listed as Itinerant retailers and Fixed Shop retailers.

Itinerant stores that do not have a set place of service. i.e. they don't have a store from where to market their goods. They are also known as mobile traders as they keep going from place to place to sell their goods. They are usually located on the side of the lane. They are moving their place of business in search of more clients. They typically market the low-priced and non-standard items. They normally have the storage that can be easily sold during the day. They need minimal funds to carry on their business. These kinds of retailers operate on a regular basis with products such as food, fruit, milk, eggs and fish, etc.

Fixed stores with permanent establishments. They market goods and services from set shops and do not switch from one location to another to serve customers. They work on a wide scale and have considerable resources at hand relative to itinerant traders. However, within fixed shop retailers, there are retailers working on a small or large scale. In general, they operate with more than one commodity, i.e. their variety of products ranges from consumer durable goods to non-durable goods. They offer services such as free door delivery and the supply of credited products to their clients. They have more legitimacy in the eyes of the customer when they can be tracked if the product is considered to be faulty or if there is some other issue.

Big Bazar is a shopping centre where there is a massive shopping outlet selling a wide range of items, classified under one roof into well-defined divisions. The key goal of this shop is to meet all the needs of its customers. This is one of the examples for fixed shop retailer

Therefore, the correct answer is D

Note:
The connection between retailers and wholesalers is that while retailers market their products directly to customers, wholesalers sell their goods to other companies.